SI curse?

Tom Brady tore his ACL and is out for the season. Of course everyone at work is talking about it. A co worker said, "It's the curse." Um, the what?
Apparently - there is a Sports Illustrated magazine cover curse, where if an athlete appears on the cover of SI - they tend to get hurt soon after. (well, sometimes) According to an article on sportsillustrated.com (as of 2002) "of all of SI's 2,456 covers, they found 913 "jinxes" -- a demonstrable misfortune or decline in performance following a cover appearance roughly 37.2 percent of the time." Yikes.
On Sept. 1 - Tom Brady appeared on the cover of Sports Illustrated. Sept. 7 - in the first quarter of the game, he is on his way to the hospital. Could be a coincidence, but check out these other occurences :
http://sportsillustrated.cnn.com/features/cover/2002/jinx/main/

Has anyone else heard of this?


http://sportsillustrated.cnn.com/inside_game/alexander_wolff/news/2002/01/15/wolff_viewpoint/